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Showing posts with the label brand strategy

WHAT IS AFFILIATE MARKETING ?

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  Affiliate Marketing for Beginning Marketers Affiliate marketing is when you market a company's item or product in exchange for a percentage of the sales you earn. Commissions typically are proportional to the sales cost, but they can also be fixed.   Why do affiliate marketing? Two reasons are listed below why you should think about doing affiliate marketing: 1. Low-cost and low-risk Beginning a business requires initial costs for goods such as employees, rental, equipment and so on. This is costly and risky. Affiliate marketing is a simple process. All you require is a website. If you don't succeed the way you want, all you've wasted is time and a bit of cash. 2. Easy to increase A typical salesperson sells products from one particular company. If you are an affiliate marketing professional you are able to promote various products from different businesses as well as earn commissions from each of them.   What is affiliate marketing? The retailer provides each affiliate w

WHAT IS BRAND STRATEGY ?

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  What is a strategy to brand ? A branding strategy (a.k.a. branding development strategy) is the long-term strategy to accomplish a set of long-term objectives that lead to the recognition and acceptance of your brand's image by customers. A successful strategy for branding encompasses the mission of the brand as well as its promises to its clients, and how they are communicated. A common misconception is that the concept of a branding strategy isn't just the totality of your brand's logo, color palette or website, even though these creative elements are crucial to a well-designed branding strategy. A strategy for branding is based on the various intangible elements that, over time, drive the perception of your brand, brand equity and sentiment about the brand.   What is the key to a successful branding strategy ? The most important objective of a well-designed marketing strategy is to communicate to the world that your brand is there and what it serves and what it stands