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WHAT IS AFFILIATE MARKETING ?

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  Affiliate Marketing for Beginning Marketers Affiliate marketing is when you market a company's item or product in exchange for a percentage of the sales you earn. Commissions typically are proportional to the sales cost, but they can also be fixed.   Why do affiliate marketing? Two reasons are listed below why you should think about doing affiliate marketing: 1. Low-cost and low-risk Beginning a business requires initial costs for goods such as employees, rental, equipment and so on. This is costly and risky. Affiliate marketing is a simple process. All you require is a website. If you don't succeed the way you want, all you've wasted is time and a bit of cash. 2. Easy to increase A typical salesperson sells products from one particular company. If you are an affiliate marketing professional you are able to promote various products from different businesses as well as earn commissions from each of them.   What is affiliate marketing? The retailer provides each affiliate w

SMALL BUSINESS MARKETING

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  Small Business Marketing As a small business owner, you have a lot on your plate. One of your biggest tasks is finding new customers, also known as marketing. Some aspects of marketing — including educating customers, explaining the value of what you offer, or asking for referrals — may come easily for you. However, when you’re ready to grow your small business, you have to expand upon what you already do well in order to reach new leads and guide them through your sales funnel. With the right tools and processes, not only will you expand your lead and customer bases, you’ll also be able to determine your marketing return on investment, or ROI, and see where your marketing budget is most effectively spent.   Small Business Marketing Basics: Tools and Technology Depending on the size and scope of your small business, some of the following tools will be essential, versus just a nice-to-have accessory to your marketing program. Regardless, these tools and technology are highly recommend