WHAT IS AFFILIATE MARKETING ?

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  Affiliate Marketing for Beginning Marketers Affiliate marketing is when you market a company's item or product in exchange for a percentage of the sales you earn. Commissions typically are proportional to the sales cost, but they can also be fixed.   Why do affiliate marketing? Two reasons are listed below why you should think about doing affiliate marketing: 1. Low-cost and low-risk Beginning a business requires initial costs for goods such as employees, rental, equipment and so on. This is costly and risky. Affiliate marketing is a simple process. All you require is a website. If you don't succeed the way you want, all you've wasted is time and a bit of cash. 2. Easy to increase A typical salesperson sells products from one particular company. If you are an affiliate marketing professional you are able to promote various products from different businesses as well as earn commissions from each of them.   What is affiliate marketing? The retailer provides each affiliate...
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WHAT IS ADVERTISING ?

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 What is Advertising?

Advertising is a means of message with the users of a product or service. Advertisements are messages paid for by those who send them and are planned to inform or influence people who receive them.

 Advertising is always present, though people may not be alert of it. In today's world, promotion ads use every possible media. It does this via television, print media, radio, press, internet, direct selling, hoardings, mailers, contests, sponsorships, posters, clothes, events, and even people.

The company instructions the agency on the brand, its imagery, the ideals and values behind it, the target sections and so on.

Digital advertising turns around any advertising activities online like display advertising, Social Media advertising, PPC, etc. This form of advertising is low-priced and easier to track so it has become a more broadly used form of marketing.

 


Types of Advertising

 

Traditional Advertising

1-Print Advertising

Whether in a magazine, newspaper, print advertising is an actual way to get your name out there.

2-Television Advertising

Television advertising was the most popular way of receiving a product in front of people for over 50 years.

3-Radio Advertising

Radio advertising, although uniquely audio, with no imagery to pair with it, is still very effective.

 

Digital Advertising

1-Social Media Advertising

Social Media platforms have grown in fame and, with this new trend, came advertising on the platforms. Placing promotional advertisements on these well-liked sites is great as you can target demographics more closely than ever before.

2-Mobile Advertising

Mobile use has grown ten-fold in such a short period of time that it is no surprise that advertising has been introduced as part of it. Mobile-first advertising could include SMS ads, and website advertisements pointed at mobile users.


 

What Is The Purpose Of Advertisement?

Even though advertisements come in various shapes, sizes, and types, they have just one determination: communicating the brand or marketing message to the target audience by paying for it.

 

Importance Of Advertisement

Advertisements are important for both customers and the business.

 

1-For The customers

·  They increase awareness

· They ensure better quality

· They make decision-making convenient

 

2-For The businesses

·  They create awareness

·  They lead to sales

· They increase the brand’s goodwill

 

 


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